Blog

Watch eight rowers moving as a single organism. Not cooperating. Not coordinating. Actually synchronised, breath, movement, attention pulsing together in the same rhythm. That’s not metaphor. That’s a measurable neurological state. The same thing happens in a choir when it...
Paris Hilton is not famous because she is talented. Kate Moss is not paid because she is the best model who ever lived. Victoria Beckham did not build a fashion empire on singing ability. What they share, what every celebrity,...
A good mother doesn’t just feed the baby, clothe the baby, keep the baby safe. She keeps the baby at the centre of her attention. The baby knows the difference. Not intellectually. In their nervous system. A good teacher doesn’t...
Freddie Mercury used to describe it as electricity. A current moving through his body the moment the crowd connected with him.Not metaphorically.Physically.Shivers of energy running through him while he performed. Every major performer says some version of this.The stadium gives...
Nobody talks about attention as a desire. We talk about money. Power. Status. But watch what people actually want. The crowd of people waiting for auditions at X Factor. The ocean of children attending Saturday theatre school, dreaming of being...
Every partnership, whether a marriage, a long-term relationship, a business collaboration, or a close working duo, has its own collective attention. The two people in it bring different ways of seeing, feeling, and engaging with the world. Sometimes those differences...
Before you begin Attention is not just concentration. It is the way your mind is organised to meet the world. While most people assume that attention is something you apply or withhold at will, the truth is more interesting than...